The Anam avatar widget is now available as a plugin on the Framer Marketplace.

Install the plugin, paste your embed code, and your Framer site will have a live avatar that can talk to every visitor. No code required.

In a few clicks, you can have an interactive avatar who lives on your website, is available 24/7 and acts as an extension of your team — answering questions, qualifying leads and representing your brand.

What Framer is

Framer is a no-code website builder used by design teams and startups to ship production-quality websites without developer involvement. It handles design, animation, CMS, hosting, and performance in one platform. Framer raised $100 million at a $2 billion valuation and has become a go-to tool for teams that want to move fast on web design.

The Framer Marketplace lets third-party developers extend the platform with plugins. The Anam widget is the first live avatar plugin available there.

The typical Framer user is a designer, an agency, or a startup marketing team that controls the website independently. That's who this plugin was built for: people who want a live avatar on their site without touching an API.

What the widget does

The Anam widget embeds a real-time avatar on your website. You configure the avatar's knowledge, personality, and appearance in Anam Lab, then drop the widget onto your Framer site via the plugin.

Once it's live, visitors can:

• Ask the avatar about your product, pricing, or documentation. It answers from the knowledge base you configured, not from generic training data.

• Have a real conversation. The avatar handles turn-taking, interruptions, and follow-up questions naturally.

• Get routed to your team. The avatar can qualify leads during the conversation and book meetings directly on your reps' calendars.

• Talk in their own language. The widget supports 50+ languages and adapts to each visitor automatically.

The avatar runs 24/7, handles multiple conversations at once, and scales with your traffic. Early customers report conversion increases of around 24% after replacing chatbot or form-based flows with the avatar widget.

How to set it up

Five minutes, four steps.

1. Create your avatar at lab.anam.ai. Pick a face, choose a voice, and write the persona's system prompt. This is where you define what it knows about your product, how it greets visitors, and what qualifying questions it should ask.

2. Publish the avatar in Anam Lab and copy the widget embed code from the publish screen.

3. Install the Anam plugin from the Framer Marketplace and paste the embed code into the plugin settings.

4. Customize the widget appearance, greeting message, and data collection preferences to match your brand.

You can create a custom avatar from a single photo if you want the face to match your brand identity. Voice cloning is available on Professional and Enterprise plans. Or pick one of the stock avatars in Lab to get started faster.

The widget appears on your live Framer site immediately after publishing.

Getting started

Install the Anam Avatar plugin from the Framer Marketplace. Create your avatar at lab.anam.ai. The plugin is free to install. Avatar usage bills through your Anam plan.